the 7th edition of Ethiopia’s trade fair for Horticulture and Floriculture. It is without any discussion one of the most important international trade fairs in the world for fresh flowers and fresh produce. The impressive Ethiopian Horticulture and floriculture sectors are one of a kind, and the reason why Ethiopia takes a prominent position on the list of largest and best exporters for vegetables, fruits and flowers. At “The Millennium Hall”, the exhibition hall which is located in downtown Addis Ababa, Ethiopian growers and other suppliers will show the world the latest developments of their achievements in regards to production and production techniques of fresh cut flowers, vegetables and fruits.
With over 100 national and international companies exhibiting in this year’s edition of Hortiflora, the fair has reached a record high number of exhibiting companies. The interest from international companies has been surprisingly high. In the last 2 months, the number of bookings increased with 30%. Especially the number of participating international horticultural hardware companies grew fast. It indicates trust and a favorable investment climate, promising an attractive platform for the exhibiting growers & exporters, brokers, breeders, cargo agencies, airlines and other (technical & service) suppliers of the Ethiopian horticulture and floriculture industries.
Ethiopian horticulture and floriculture is unique and has been developing itself to the top throughout the years. A true pillar of Ethiopia’s s export economy. It is a very diverse sector, strong, healthy and therefore very capable of supplying all buyers with all of their needs. The Ethiopian growers that exhibit are one hundred percent committed to offer buyers the best quality products that they can offer for exportation.
The focus this year will be on establishing new business relationships with international buyers. The main goal will be promoting more exports through more production and more growers. Looking at the promising numbers of pre-registered (inter)national visitors, a great result can be expected for all participants in this year’s trade show, reconfirming the important position Ethiopia takes in the world of production & export of fresh vegetables, fruits and flowers.